Admin Dashboard
Manage business model cards
Direct Selling
Sell directly to the customer, bypassing traditional intermediaries.
E-commerce
Primary channel is online selling (often with data-driven optimisation).
Experience Selling
Differentiate and price up via a signature experience around the product.
Flat Rate
One fixed price regardless of usage volume (simple, predictable).
Fractional Ownership
Split ownership of expensive assets into shares/usage rights.
Franchising
Replicate a proven format via franchisees who operate locally under your brand.
From Push-to-Pull
Shift operations to be more demand-driven and responsive.
Guaranteed Availability
Promise near-zero downtime; monetise reliability and scale.
Hidden Revenue
Users don't pay; a third party funds it (often advertising).
Ingredient Branding
A branded component increases the appeal of the end product (powered by…).
Integrator
Control more of the value chain in-house to reduce dependency and improve margins.
Layer Player
Specialise in one layer (e.g., payments, comms) and sell it across industries.
Leverage Customer Data
Monetise customer data directly or via better targeting/personalisation.
Lock-in
Make switching costly through ecosystems, data, workflows, or compatibility.
Long Tail
Sell many niche items; the sum of niches becomes massive.
Make More Of It
Productise internal capabilities/assets into new revenue streams.
Mass Customization
Let customers customise while keeping near mass-production efficiency.
No Frills
Strip to essentials; compete via simplicity and low price.
Open Business Model
Collaborate with partners/ecosystems as a central value-creation engine.
Open Source
Offer core tech openly; monetise via services, enterprise features, hosting, etc.
Orchestrator
Keep the brain in-house; coordinate partners for execution at scale.
Pay What You Want
Buyer chooses price (often with suggestions or minimums).
Peer-to-Peer
Platform enables individuals to transact/share assets directly.
Performance-based Contracting
Charge for outcomes (uptime, output, savings), not the asset.
Razor and Blade
Cheap base product; recurring margin from consumables/add-ons.
Rent Instead Of Buy
Customers rent access; provider profits from repeated utilisation.
Revenue Sharing
Share revenue with partners/creators to drive supply and growth.
Reverse Innovation
Build for emerging markets first; then bring it upmarket globally.
Robin Hood
Charge wealthy customers more to subsidise affordability for others.
Self-service
Shift part of value creation to customers for lower cost / higher speed.
Shop-in-shop
Store-within-a-store via a host partner to expand cheaply.
Solution Provider
Bundle products + services into a full solution with one accountable provider.
Trash-to-cash
Turn used products/waste streams into resale or new products.
Two-sided Market
Platform connects two interdependent groups; value rises with participation.
User Designed
Users create designs/content; the platform curates, produces, and sells.
Whitelabel
Provide a product others rebrand and sell as their own.
Add-on
Low base price, then charge for extras that increase the final bill.
Cash Machine
Customer pays upfront; costs happen later (cash-flow advantage).
Cross Selling
Add unexpected extra categories to your offer to capture more wallet share.
Crowdfunding
Finance a product/project via many small backers online.
Customer Loyalty
Drive repeat purchases via points, tiers, perks, and retention loops.
Digitalisation
Replace/transform a physical offering into a digital one (scale + distribution).
Subscription
Recurring revenue from customers paying regularly for continuous access to products or services.
Marketplace
Platform connecting buyers and sellers, taking a commission on each transaction.
Aggregator
Consolidate fragmented supply, own customer relationship, and control distribution.
Franchise
License your business model to others who run local operations under your brand.
Crowdsourcing
Leverage community contributions for content, labor, or ideas at minimal cost.
Data Monetization
Collect user data and insights to sell to third parties or improve targeting.
Network Effects
Product becomes more valuable as more people use it, creating exponential growth.
Affiliate
Earn commission by promoting other companies' products to your audience.
Auction
Enable competitive bidding where price is determined by what buyers will pay.
Licensing
Grant rights to use intellectual property, brand, or technology in exchange for royalties.
Pay-Per-Use
Charge customers based on actual usage rather than fixed subscription fees.
SaaS
Software delivered as a cloud service, eliminating installation and maintenance for users.
Direct-to-Consumer
Manufacture and sell products directly to customers, bypassing traditional retail middlemen.
Platform Ecosystem
Create a platform where third-party developers build value, taking a cut of their revenue.
Freemium
Free basic service with premium features available through paid upgrades.
On-Demand
Instantly connect supply with demand through a digital platform, earning per transaction.
Ad-Supported
Free content or services funded entirely by advertising revenue from third parties.
Razor & Blades
Sell the initial product cheaply, make profit on recurring consumables or accessories.
Open Source + Support
Free open-source software funded by enterprise support, hosting, or premium features.
White Label
Build products that other companies rebrand and sell as their own.